Singapore Dependent's Pass Holder
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Thirty years juggling a passion for running non-profit organizations with a career in communications, both in Asia and the United States. Currently, heavily involved in reinventing several large non-profit organizations which includes managing large teams of volunteers and many annual events, while working as a video and print content provider for Expat Living in Singapore and Hong Kong. Career-wise, the bulk was spent both behind and in front of the camera in live-to-tape, live events and television news, culminating with a job as a network correspondent for CBS News. Contagious passion for projects and a committed team leader and player. Core skills include:
Non-Profit: Years of heavy involvement with a long list of charitable organizations which include the Junior League, World Wildlife Fund, USA Girl Scouts (USAGSO), USA Cub Scouts and more. As Chair, led USAGSO Singapore in redefining and restructuring the organization, bringing it from the brink of closure to being recognized as one of the world’s top overseas committees in just two years. As Global Trainer, develop and present training seminars for leaders in Asia. Created and implemented 100 Acts of Charity for the American Association of Singapore, an initiative that resulted in 100 charitable acts being completed to celebrate centennial year.
Communications: Nearly 25 years of experience as a professional writer. Awarded Journalist/Writer of the Year in 2018 by MPAS (Media Publishers Association of Singapore). Credits include authoring books, newspaper articles, magazine pieces and blogs in the US, Singapore and Hong Kong. Wrote, produced and hosted award-winning videos. Consistently able to generate ideas for publication. Edit the work of others to make it stronger. Understand publicity angles. Multiple award winner. Described as a “gifted storyteller” and “strong journalist.” Strong roots in managing social media, taking advantage of all available avenues including Facebook and LinkedIn, using tools such as HootSuite, MailChimp, SurveyMonkey, Prezi, Doodle, Keynote, PowerPoint, Excel, Zoom and more. Can also build websites using programs such as Wix, WordPress and SquareSpace.
Management: A born leader with more than thirty years of experience managing a variety of organizations including developing talent, creating budgets and developing a roadmap for the team to follow. Worked closely with team to develop marketing campaigns for events. Gifted cheerleader with natural ability to recruit and lead volunteers while breathing new life into failing organizations. Been called an "evangelist" for organizations because of contagious passion.
Projects/Events: Strong multi-tasker who develops and organizes large events for organizations, ranging from creating and overseeing an event with multiple locations; outdoor camp for 100 little girls; a dance for 400; and a Christmas Fair for 1000 to name a few. Able to envision, design and create an event from start to finish, willing to roll up sleeves to get the work done.
VanMedia Group Pte Ltd August 2020 - Present
Train C-Suite executives in media coaching and crisis communications
Develop and execute social media campaign which includes video marketing
Develop and oversee company's websites and social media
American Association of Singapore April 2021-Present
Oversee all aspects of rebranding 104-year-old non-profit
Within first four months, hired staff, published book, launched magazine and new website, brought in sponsors
Manage full staff
Oversee finances and budget
Work with outside partners to create virtual and in-person events
Create bespoke sponsorship packages
Expat Living March 2017 - June 2020
Pitch, research and write original articles for all outlets
Conceptualize, write, produce, host and edit videos for website and social media
Specialize in personal essays, environmental pieces, reviews, travel stories and profiles
Represent brand at various events
Named Journalist of the Year in 2018 by Media Publishers Association of Singapore
USA Girl Scouts Overseas September 2012 - Present
Sit on the National Council of Advisors for USA Girl Scouts Overseas, supporting girls in 90+ countries
Have held variety of positions in USAGSO (Singapore) including Chair, Secretary, and Trainer. Also re-imagined and ran Father Daughter Dance (400 attendees), Day Camp (150 attendees) and Adventure Day (100 participants), The Singapore Scurry (an Amazing Race event with 60 participants) and more.
As Chair, took Singapore organization from brink of failure to pinnacle of success, earning recognition after two years as one of best Girl Scout organizations in the world outside of the United States
Led reorganization of Executive Board
Collaborated to develop and launch responsive website; implement online registration and payment using Wix, Wufoo, SignUp Genius and more
Also serve as Global Facilitator of USA Girl Scouts Overseas, creating and delivering training materials across Asia
Attended international convention in 2017 as well as several other workshops on wide variety of topics including Telling Ain’t Training and more. Developed training decks to use globally as well as USAGSO (Singapore) on outdoor camping, virtual meetings etc.
Have led a Girl Scout troop for seven years achieving the highest awards attainable at their age level every year
Recipient of Thanks Badge, Honor Pin, Appreciation Pin and First Class Scout (equivalent of Eagle Scout)
Media team member for 2017 National Conference held in the United States
Founded and organized the Scouts & Guides Care initiative, uniting 18,000 Scouts and Guides in Singapore
in a letter-writing initiative thanking health care workers during the coVid-19 virus outbreak. Additionally organized the handoff ceremony attended by the President of Singapore.
American Association of Singapore January 2014 - March 2017
Editor-in-Chief, Singapore American newspaper: oversaw all aspects of monthly newspaper including developing design, theme and story concepts; managed stable of writers; edited written submissions; liaised with ad manager to accommodate clients and worked with designer on layout
Communications Manager: responsible for all presentations oversaw all internal and external communications; developed marketing and design concepts; created the communication strategy to further AAS’ mission to support members fundraising initiatives and the broader Singaporean community
Created and implemented 100 Acts of Charity, a major initiative to encourage members to complete charitable acts
Designed and oversaw redevelopment of responsive website; oversaw all social media
Contributing Editor and Travel Writer for Association’s book Living in Singapore
CBS News - New York, NY October 2002 - October 2006
Network correspondent assigned to The Early Show, the national morning show of the most watched network in the US. Assignments included everything from dancing on a showgirl stage in Las Vegas to wrangling rattlesnakes in a snake pit in Texas. Originally concentrating on the wackier side of life, but eventually developing one of the widest ranges of stories at the network. Uncanny ability to connect with every day people led to more in-depth profile pieces such as a series about childhood anorexia and reports on the devastation of Hurricane Katrina. Also covered breaking news.
WPIX-TV - New York May 2000 - October 2002
Award-winning Feature/Traffic Reporter and a well-known morning personality affectionately dubbed
“The Chopper Chick.” Filed a dozen, personality-driven traffic reports daily. Also taped weekly features and covered breaking news. Gained fame as the last airborne reporter covering the events of September 11 which earned an EMMY nod and an EMMY win for the one year anniversary piece about that day.
News 12 New Jersey - Edison, NJ December 1996 - May 2000
On-air live morning reporter. Covered breaking news, filed tape pieces and hosted weekly pet show.
ADDITIONAL WRITING AND EDITING
Worked in a variety of genres as a writer and editor. Various roles have included editing a monthly newspaper; overseeing internal and external communications; designing and overseeing redevelopment of responsive website; developing marketing campaigns; managing all social media; generating theme and story ideas; editing written pieces; managing a stable of writers; working closely with designer on layout; gathering stories from prominent broadcast journalists for a book; writing a travel chapter for reference guide; working with a team of editors to create a historical record of 9/11; writing television news for broadcast and more.
Blog Writer Westchester Magazine 2010-2011
Co-Editor Covering Catastrophe 2001
All newscasts WCBS-TV - New York, NY 1996-1999
Worked on a wide-variety of television programs, primarily live-to-tape. Responsible for all aspects of production from booking locations and guests; developing show themes; working with on-air talent; shooting field pieces; overseeing edits; writing scripts; organizing transportation; overseeing green rooms; working with Broadway unions; managing celebrities and more.
Production Manager Colm Wilkinson Special, PBS 1996
On-Air Coach Tempestt Bledsoe Pilot 1994
Senior Producer Mark Walberg Pilot 1994
Senior Producer The Big Day pilot 1994
Producer Sally Jesse Raphael 1993-1994
Talent Coordinator International EMMY Awards 1992
Production Coordinator The Tony Awards 1991 & 1992
SALES AND MARKETING EXPERIENCE
Sold radio air time for a large group of radio stations across the US. Developed several major clients, including one multi-million dollar account from scratch. Grouped classical radio stations together to create a unique way to position them and increased revenues 62% in one year.
Marketing Director Interep Radio 1989-1991
Sales Rep CBS Radio Rep 1987-1989
ADDITIONAL NON-PROFIT EXPERIENCE
Passionate about working with non-profit groups. Typically take leadership positions in charities which includes recruiting volunteers; overseeing major events with many moving parts; managing budgets; developing curriculum; traveling globally to train volunteers; attending weekend talent development workshops; developing responsive websites; implementing marketing and social media strategies; managing internal and external communications; setting organizational goals; working on media teams; producing videos for global fundraising effort; creating and launching a major charitable initiative to motivate members; launching the new parents group for a new international school in Singapore and developing annual programs.
Events Chair USA Cub Scouts 2017-Present
Executive Producer Earth Hour 2013-2014
Founding Chair Friends of Dulwich 2014-2015
Best Active Junior League, Bronxville, NY 2012
Writer/Journalist of the Year Media Publishers of Singapore 2018
EMMY Award Winner “Air 11 Remembers 9/11” 2002
Coverage of an Anticipated Story
NY State Broadcasters Award Best Feature Report 2002
EMMY Award Nominee September 11, 2001: 2001
Best Coverage of a Breaking Story
EMMY Award Winner Outstanding On-Camera Achievement 2000
EMMY Award Nominee Best Feature Report 2000
EMMY Award Nominee Best Coverage of an Instant Breaking Story 2000
BA Journalism, Texas A&M University
Digital Marketing and SEO; Public Speaking; On-Camera Presentation; Final Cut Pro; iMovie; WordPress; Wix; Pages;
Word; PowerPoint; Keynote; Excel; Google Sheets; G-Suite; CareMonkey; SignUp Genius; Zoom; Wufoo, some InDesign
Believes to travel it to live; throws parties Martha Stewart would envy; is currently writing a book about life story; loves being a parent; passionate about doing good deeds; is a gifted public speaker